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ActiveCampaign alternatives and how to move your list
ActiveCampaign prices by contact count and puts features behind plan tiers. That is why teams look elsewhere: they pay for contacts, then pay again to unlock the features they need.
What ActiveCampaign’s pricing page says
- Plans: Starter, Plus, Pro and Enterprise, all shown for 1,000 contacts. The page does not show prices. They scale with your list.
- 14-day free trial, no card needed.
- Starter: one user, 10,000 sends a month, email only, limited segmentation.
- Plus: adds cross-channel marketing, generative AI, landing pages and site messages.
- Pro: adds predictive sending, conditional content and attribution.
- Enterprise: adds single sign-on, HIPAA and premium CRM integrations such as Salesforce.
Facts from their page, checked 23 October 2026.
Where to move
OpenContact copies an ActiveCampaign list, with custom fields and tags, to:
Moving from ActiveCampaign
- Custom fields are read and recreated in the destination. In ActiveCampaign they are created as text or date fields.
- Contact tags are read and travel with each contact. They arrive as tags in Mailchimp and Kit, and in a
tagstext field in tools without native tags. - Unsubscribed, bounced and suppressed contacts are not added to the new list.
- Automations, forms and reports are not copied. Rebuild them in the new tool.
If you need a CRM too
OpenContact also connects HubSpot, Salesforce, Pipedrive and Copper, so you can keep a CRM and change only the email tool.